Founder brand coaching
Build your expert brand yourself, with a coach in your corner
For experts who'd rather film, write and post it themselves, but don't want to guess. We coach you through the CEO Framework one step at a time.
Does any of this sound familiar?
- Most of your clients come from referrals
- You post, but can't trace one client to it
- You're respected offline and hard to find online
- Your content shares tips, but nobody books
- There's no clear offer at the end of your content
- You start strong and stop after three weeks
- You're not sure who your content is for
- You can't explain your method in one sentence
- Someone with less experience is getting booked first
You might need a fresh perspective
What got you to where you are today might not get you to where you want to be tomorrow. Read that again.
Referrals got you here. On their own, they won't get you there.
Sports coaches make players better. Fitness coaches get you results faster. The best athletes in the world still keep a coach when they're at the top. Your brand deserves the same.
Two ways to work with us
| Compare | Founder brand coaching | Done-for-you brand |
|---|---|---|
| Who does the work | You, with our guidance | Our team, with your input |
| Best for | Experts who like making content and want a method | Experts who'd rather spend their hours with clients |
| What you get | The CEO Framework, coaching sessions and feedback on every piece | Strategy, production, publishing and the pages it points to |
We'll help you build each part of the CEO Framework
Customer
Get clear on who you serve, and who you don't.
Edge
Find what sets you apart, then shape your method, your story and your first 13 weeks of long-form around it.
Offer
Design the next step your audience takes, and the one call to action every piece ends on.
Where we build clarity and confidence
- Clarifying who you serve, and who you don't
- Finding the story that makes you the guide
- Naming your method so people remember it
- Picking your long-form platform: YouTube, podcast or blog
- Planning your first 13 weeks of content
- Turning one long-form piece into a week of short-form
- Building an offer people feel silly saying no to
- Writing a call to action that doesn't feel like a pitch
- Staying consistent without burning out
What makes us different?
There are thousands of coaches out there. Here's why experts pick us.
We have proven results.
An offer built on the CEO Framework sold ₱800,000 in one webinar. One client grew from six staff to more than forty.
We're practitioners.
We run our own podcast and use the same framework on our own brand.
We put action above everything.
Talk is cheap. Every program comes with systems and deadlines that give your ideas legs.
Working with Patrick for the past few years has been a pleasant privilege. He helped me start and run my virtual business and has created a strong team culture. From a six-staff organization, we have now grown into more than forty and increased our sales by miles.
I've been working with Patrick for over two years now and I can't speak highly enough of how professional, reliable, efficient and resourceful he is. He has helped me with many facets of my physical therapy business from company branding, social media strategy, content creation and web design. He's a pleasure to work with and I would highly recommend using his services.
Ces and Patrick helped me get my filmmaking business to top shape and have been central to helping us become who we are today. I can't imagine what Pluggas would be without their help.
Start working with us. But first, there's a catch...
We don't work with everyone. We'll be honest: not every expert will benefit from coaching, and we won't take you on if we don't think you need us.
We also take a limited number of coaching clients at a time, so each one gets real time, attention and headspace. If you'd like to work with us, book a call. We'll talk it through and tell you straight whether coaching is the right fit.
Book a coaching call
Pick a time that works for you. Come ready to tell us what you're an expert in and what's holding your brand back right now.
The first call is on us. No commitments.